When it comes to marketing, there are three main questions that you should ask about it…
- What is it?
- Who is it for?
- Why should I use it?
2 Color Mortgage
4 Color Mortgage
2 Color Realtor
4 Color Realtor
- Dylan RowleyBlue Wave Funding
June 19th, 2020
I had been wanting to do a newsletter for years. Exodus made it simple. I have already had clients reach out and start new business just by keeping in touch.The staff makes the boarding process and content process seamless and easy. I highly recommend Exodus!
Anyone who says newsletters don’t work, yes they do. All you have to do is put yourself in front of them, say Hi, share your knowledge and yourself”, and that’s exactly what this newsletter does. For example, I hadn’t talked to one particular client since 2013 when I signed up with Exodus in February of 2020 and began sending him a newsletter every month. He called me in March and I did a refinance for him and he provided me with referrals. Those referrals turned into four more transactions! Right now I am in Escrow for a million-dollar home because of this newsletter and on track to generate $500,000 to $600,000 because of this one client. The newsletter works. Period.
- H. David Stacyhttps://www.facebook.com/david.stacy.58
- Todd Ileshttp://www.plazaresidential.com
- Shelby CardallShelby Cardall
I started using Exodus Marketing almost 2 years ago and it is probably the most valuable print advertising I do. I know that it keeps me top of mind with my sphere of influence because every month I have people telling me about what they read in my newsletter. They love my personal story, photos, and touch more than anything. And the thing that I love the most is that Exodus provides me with a ghostwriter who writes the content for me, based on our phone conversation. My effort for each monthly newsletter is as simple as 5 minutes, or I can do something more when I want to offer a promotion, feature local business, etc. Everyone I have worked with at Exodus has been amazing. Love them!
- Stacy WinklerRemax Elite Snohomish
I have been sending out my Exodus Newsletter since 2018. I am very pleased with the newsletter and the response I get from my clients that receive it. I really appreciate the excellent personal content help I get every month from Selena! Exodus is First Class for customer service! I highly recommend Exodus for your marketing!
- Jill WoolseyRemax Elite Snohomish
I have been with Exodus Marketing for about 2 years now. I love that I can just "set it and forget it". They are great to send me reminders that my newsletter article is due, with plenty of time. They will even write it for me if I choose. This is one marketing tool I have that I don't even need to worry about! I use the space in my article to share things with my clients about my life, my family and how it all relates to real estate. I have had multiple clients express to me that they enjoy receiving it. The articles in the newsletter regarding the industry, are timely and well written. Full of actual usable information, not just a bunch of fluff. Articles that help clients know how to rebuild credit scores, what is important to look for in a home inspection, what is title insurance, things of this nature that truly educate my clients. I have earned business as a result of this marketing. In fact, I can point to 5 transactions that came to me as a result of the newsletter, from ONE FAMILY alone. I encourage agents to sign up for this valuable tool!
- Jeff SatreFairway Independent Mortgage Corp
- Ted LearakosUnited American Mortgage Corporation
"I have been using Exodus Marketing to handle my newsletters for a couple of years now. They collaborate with me to create an effective product that I am proud of every single month. In today’s online world, my newsletter is a throwback that my clients and friends really appreciate. I can’t tell you how many people tell me they read the whole thing every month. My business is booming and I owe a lot of that to marketing through my newsletter and Exodus Marketing. If you want to talk to me directly, call me at 360-386-3560."
- Griselda GandaraPlaza Residential Mortgage
“Thank you for the newsletter because it has really generated phone calls, and we have been busy with our refinance business. Everybody enjoys it. And they are reading it. I didn’t think people would want to hear about my personal life, but you (the Content Department) do a beautiful job helping me communicate my heart for what I do and my love for our community, veterans, and my clients. I have already added the Exodus Marketing newsletter to my plan for next year.”
- The Jim Schlief & Michelle Hartse Teamhttps://www.linkedin.com/company/jim-schlief-michelle-hartse-team/
- Gina AkinsRE/Max Elite
- Linda Shierholz – “The Honey With The Money!”The Broadmoor Mortgage Company
"You all such a wonderful job with my newsletter! I get get 1-3 people from each mailing; old clients who have either referred someone to me or we are redoing one of their loans. One client this month is from 2012, and I am currently working on three loans for him right now. And it is a direct result of the newsletter. The power of the newsletter is phenomenal. I love speaking with the content department. It's amazing how I can speak to them for about 15 minutes and they are able to take my words and put them into the newsletter the way they do. I love what you do and it is making a difference in my business. Thank you!"
Regarding Content Help:
“I so appreciate you and the work you’re doing. I sit and wrack my brain trying to come up with something of interest to write in my newsletter, and 5 minutes with you and we have something really great. And my clients love it.”
- Daniel SofferFunding Resources Mortgage Corp.
"My clients love the newsletter. Not a month goes by that I don't have someone, whether it goes anywhere or not, telling me they read the newsletter and had some questions. I even have some little old ladies that tell me they wait for my newsletter and read it cover to cover. They love hearing about my family, the company updates and industry items. I don't know why everyone doesn't do this."
- Andrea WestHomesmart Realty
I have been using Exodus Marketing for several years now (since August 2013) and have seen an increase in my business. A lender that I know uses them, and he highly recommended that I do too. Their online portal is easy to use to upload content, pictures, client mailing addresses, etc. Exodus also send out reminders to get your content in. The typesetting department is wonderful!!! They put the content together so that it really looks great! They're fast too! I frequently get calls or emails after my newsletter goes out. Sometimes it's for a property that someone is interested in. Other times, it's just a client saying hello. I would highly recommend Exodus Marketing to anyone!
- George PressleyIntegrity First Mutual Mortgage
Since 2008, Exodus Marketing has been instrumental in providing the support needed to maintain and continue to develop my business which is based on referrals and repeat customers. The newsletters are not only informative but a repeated reminder to my data base to think of me when they or someone they know talks about a real estate purchase or refinance. Outstanding service is always received from the staff. If you want to remain in your customers "sphere of influence", join forces with them today!
- Bob CappaCalifornia Real Estate Loans
- Patrick StoyMarket Consulting Mortgage
- Tanya GillsAlcova Mortgage
I find the newsletters are professionally presented. Everyone there is always readily available to do whatever necessary to make everyone successful which is a quality difficult to find any more. I used to dread personalizing my newsletters since I am not very good at it but Rod In their Layout and editing department makes it easy and it comes out great. I have had people pass on the newsletters to friends and family so it is definitely a good investment especially now that everyone else is doing things electronically.
- Gene WaltersHometrust Mortgage Corporation
I was very skeptical at first. Telling them not to expect anything long term. I was worried about the extra cost versus what I was already doing. After a long time of using Exodus, I have come to realize that it is actually saving me money! Time is Money! Not to mention, everyone LOVES the newsletter. On top of all these great benefits, the team at Exodus is amazing. I never have any issue, my questions and concerns are dealt with immediately and professionally, and I never have to worry about missing input on the newsletter becuase they send friendly reminders with plenty of time to not get caught behind he 8 ball. Thanks Exodus!
I have ordered my newsletters through Exodus since 2011 after using a different company for several years prior to that. Exodus has been awesome. It is very easy to customize the content, update my information, and add/delete or just upload my client database. The newsletters are printed on a high quality glossy paper. The the cost is very reasonable, especially considering it includes the mailing. I have referred at least 10 other loan officers who are also happy and saved money versus another newsletter company they had used. I personally do quite a bit of online marketing to my client database but have found that using snail mail in conjunction email gives me better results. As a result of including newsletters into my past client marketing, my client database always knows where I am and contacts me first when they are in need of a mortgage.
- Jerry DunnEnglewood Mortgage Company
- Jim ConlanCentury 21 North Homes Realty
Being an Exodus client since 2008, I really like these newsletters as a way of keeping in touch with my client base. They allow me to send a customized message each issue that relates to our local market. I like to include current listings, home appreciation statistics etc so my clients can keep up to date on the local market. The design and graphics people are very easy to work with and everything is done very professionally.
- Joe HuljakJoonago Mortgage Services
I have utilized Exodus Marketing for the past 3.5 years. In the ever changing world of mortgage finance, a guy like myself (owner of a Mortgage Brokerage) has to constantly be in front of my past clients. In today's world of internet marketing and social media, you may ask yourself "why a snail mail newsletter?". Simply because it WORKS and people still appreciate that personal letter that they can physically hold and look at. These guys know how to market and that's the bottom line.
- Adam HeaneyEmery Financial
Exodus Marketing has helped me stay in front of my customers with professional looking newsletters that contain relevant information on the mortgage and real estate markets. I have opted to write my own cover page and have found the staff very helpful with suggestions for formatting text and choosing photos that are pertinent to the article to help me convey my message. They are also very helpful with the setup of newsletters and working around my time schedule if/when possible. Thank you Exodus! Adam
- Tom RooneyEmery Financial
Exodus Marketing is responsive and helpful and delivers on their promises. Their products are excellent. I am very pleased with my results.
- Robert SweredoskiPrimex Mortgage Corporation
I am a mortgage broker in the state of Maryland. Our company relies heavily on maintaining contact with our clients and referral sources. A newsletter is one of our primary vehicles for doing so. About two years ago we began looking for a newsletter source that would present a more polished image to our clients. We were also interested in a company that would manage the process with minimal involvement from us. We discovered Exodus Marketing and signed up with them. We have been extremely happy with the product, process and flexibility that we have with the newsletters as well as the cost. Our Rep at Exodus is very responsive and helpful. I would offer my highest recommendation to any business that wants to project a professional image to their clients at a fair cost and with minimal effort. https://www.linkedin.com/in/esweredoski
- Brad KostalnickUS Bank Home Mortgage
I've worked with the people over at Exodus for over a year now and find their service exceptional. The content they provide is professional and informative. If I ever have any questions Keith is always extremely helpful and responsive. They are my go to people for my marketing. They get the job done and get it done right and effectively. I appreciate all that they have done to help me grow my business.<a href="https://www.linkedin.com/in/bradkostalnick" target="_blank"><img class="alignright size-full wp-image-3773" src="https://xomark.com/wp-content/uploads//2016/08/LinkedIn-e1472475860869.jpg" alt="LinkedIn" width="60" height="60" /></a>
- Kenneth Go1st Innovative Finance Group
I've been a Loan Broker in California for over 28 years. I have developed a reliable roster of clients over the years that I communicate with through the newsletters of Exodus Marketing. We are very pleased with the relationship we share with Exodus Marketing since 2006. The whole team is friendly and open and the support we have been given over the years is nothing less than outstanding. Their attention to detail and willingness to listen to our needs is extremely important to our company. Best decision we have made was to associate ourselves with a leader in this business with such high standards.
- David BickKeller Williams Reality Sonoran Living
I began using Exodus Marketing last year to produce and distribute a marketing newsletters to my clients. I have been quite impressed with the company and the qualify of the products that they produce. From my initial call to the company they have been very responsive and professional throughout the entire process. The customer service personnel walk you through creating a template for your newsletter and provide one on one expertise with the drafting of each newsletter. The web interface is intuitive and easily allows me to upload my contacts information and to make changes to my upcoming newsletter before the publishing date. The quality of the actual newsletter is top notch and I have received many compliments from my clients. All in all, I would certainly recommend Exodus to anyone that is looking for this type of service.
- Mike ChinnNew American Funding
I have been sending my clients Exodus Marketing's newsletter for 7 years. The response from them have been extremely positive. They enjoy the information as well as the "fun" sections. The newsletter is beautifully done. Moreover, the staff is wonderful to work with, in particular Keith Shapiro, my account rep, and Rodney Smith in the layout department. I would recommend Exodus Marketing to anyone who wants to stay in front of their database. My only regret is I didn't utilize them 15 years earlier.
- Shawn SidhuC2 Financial Corp
I've been using Exodus Marketing for my newsletters for a few years now. Many of my clients compliment it and appreciate that I keep in touch with them through a mailed newsletter. Its a professional piece and reflects highly on my mortgage business. I would give them my highest recommendation. If you're not keeping in touch with your database on a continual basis I can guarantee they will go elsewhere when in need of purchasing or refinancing.
- Bill WatsonKeller Williams Reality Sonoran Living
I’ve used Exodus Marketing for my newsletters since September 2014 when a colleague in the loan industry suggested them. My experience has been that the newsletter quality is very high, there service has been a time saver. Maintaining contact with my sphere of influence is always timely, effecient and the Exodus Marketing newsletter produces many leads.
My satisfaction with Exodus had me suggest the rest of my team also use them and we’ve been happy with that decision. I would recommend Exodus Marketing to anyone that wants to improve their market share and stay connected to their sphere of influence in a way that works!
- Tom StaffordCitywide Home Loans
Before I started with Exodus Marketing, I didn’t really know what to expect. My first thought was that it isn’t cheap, would it be worth the money? I reached out to probably the most successful loan officer in our entire company (who not coincidentally uses Exodus Marketing) and he assured me that it is definitely worth it. I signed up, and anxiously awaited my first newsletter going out. When it hit my clients mailboxes, I held my breath and waited for my first call… and got nothing. In fact, it wasn’t almost until my third newsletter hit that I got a call, and I have received at least one call from a past client every month ever since. My only regret is that I didn’t sign up with Exodus Marketing a long time ago. If I would have sent a newsletter every month to every client that I have helped in the past 16.5 years, I could just sit back and let the business come to me. Even though I may be late to the game, I figure it is definitely better late than never!
- Spencer JankeUtah Cribs
I have been using Exodus Marketing for almost 3 years now. I have been very pleased with the results from our monthly newsletter. It has been surprising to see how many of our clients mention our Newsletter. We have had so many comments over the last couple years it has become a great conversational tool. I think the best part of this service for me is the automation. If goes out every month. Regardless of how busy I am. They send me reminders when it is time for me to write my article, it forces me to take a minute and think about what I would like to tell all of my clients. This has been a very successful marketing effort. I plan on continuing my service with Exodus into the future.
- Cathy DabneyRate One Financial
I have been using Exodus Marketing for about 6 months now and I am very satisfied with their service. The articles they put together for the Newsletter are intelligent and interesting. My clients love getting their Newsletter each month. I have used other companies in the past; however the service I get from Exodus far surpasses what the other companies offer.
- Anita SchimmelPrudential Rocky Mountain Realtors
“Exodus Marketing Group and Keith have been providing the Exodus newsletter that I send out bimonthly to a select group of clients and prospects. They are very prompt in returning emails and provide consistent, high quality information in the real estate marketing newsletters. Exodus is very accurate in passing on the information I provide, particularly in matching property pictures with descriptions. The newsletter gets positive comments and feedback and is an item of high value to the recipients. Keith Shapiro is an enormous asset to the company and a pleasure to work with.”
- Nathan RuftyNathan Rufty
“Exodus Marketing Group and my mortgage marketing consultant, Keith Shapiro, have been outstanding with their easy online system. You manage your own mailings and customize your content as often as you like. It's worth the money to continue to remain in your client's thoughts when a service likes yours is needed.”
- David NelsonCitywide Home Loans
Exodus Marketing Group and Keith Shapiro have been helping me and my production partner at Citywide Home Loans generate/send almost 1,500 monthly newsletters to our past clients and realtors/referral partners for almost 11 years. They are very knowledgeable, always punctual and extremely easy to work with. I have full confidence every month when our newsletters go out that everything is handled correctly and professionally. Exodus and our account manager Keith Shapiro, have always been very quick and helpful with any questions or concerns we have. I would highly recommend Exodus Marketing Group without hesitation to anyone in need of mortgage marketing services that work!
- Clem BorkowskiASI Capital Colorado Springs
- Viral “Vic” JoshiC2 Financial Corp
“Exodus Marketing has been a staple of my referral mortgage marketing efforts and has resulted in both new business and existing client retention. Keith Shapiro has always been available to help start up the marketing effort with Exodus as well as help maintain the marketing piece as it suits my needs. Exodus Marketing Group are an integral part of my business and the results from working with them have been beyond my expectations. I would highly recommend Keith and Exodus Marketing to any loan officer, broker or realtor looking to generate more business and maintain critical relationships.”
- Joe LanzaMortgage Network Solutions
“Keith Shapiro is a resourceful guy and Exodus has a great product to help you maintain and build your business. Thanks to Exodus Marketing, many of my customers have told me they enjoy receiving the newsletter and look forward to receiving it. Exodus knows that to be successful in sales and mortgage marketing, you need to keep in touch with your happy customers.”
- Michael GorkowskiGeorge Mason Mortgage
The Newsletters allow me to stay in front of hundreds of my clients every month and gives me an added touch of credibility in regard to the newsletter being professional and showing that I'm investing in my business. Product is excellent! * Service is superb! * Overall great value! Best mortgage marketing concept for long term growth available.
- John HardingFirst Call Mortgage
I would NEVER imagine not putting myself in front of my clients every single month. I train and teach this as well. I get a consistent one to two clients A MONTH from each newsletter that goes out. I have a database sending only about 300, not thousands. What better way to do this than with a high quality newsletter done for you with the ability to customize monthly (which I always do). And the mailing? A no brainer! A few clicks and it's DONE!! I have preached the quality and benefit of your service and product far and wide. I have used other providers in the past, and investigated many more, and you are head and shoulders above the pack! Many of my colleagues have now added Exodus Marketing Group mortgage marketing newsletters to their business plan and are thrilled!
- Andrea BurkeAndrea Burke
I have faithfully "farmed" around 300 folks for several years now and am in the process of expanding it as it's been so successful. "They" say farming doesn't work anymore, but they are quite wrong! It does, but what works even better is consistent communication with my sphere of influence. And nobody does it better than Exodus Marketing, so I'm happy!!! Your newsletter provides excellent, professional tool for this purpose. Thank you! I previously used a Las Vegas based company and more often than not I received the newsletters was late... I've NEVER had a problem with Exodus Marketing - always on time, friendly customer service - talented and helpful people! I look forward to continued business with them and expanding distribution in near future for all of my real estate marketing needs.
- Larry MoppsLarry Mopps
- Molly ReidelRe/Max Realty
The Customer Service staff at Exodus is excellent. Their response time to my e-mail questions is always very quick. The product itself is wonderful. The newsletter is a good combination of real estate information as well as interesting side-bars that are non-real estate related. Both types of articles are interesting and get the newsletter read! The newsletters always go out in a timely fashion, so I never have to worry about my real estate marketing.
- Josh MettleCitywide Home Loans
Consistency is the key! It's not the 1st month, it's the 13th, the 25th and sometimes the 1000th month. You get the idea. In the mind of my clients, I'm always here. Ups, downs or whatever. They know I'm here kick ass in the business. My clients know my children's names, then know when my wife is due and now more about me then they know about their own families. That is a gift, it's a gift of communication. That connection between me and my clients earns me a 7 figure income per year. NO - YOU CAN'T OVER COMMUNICATE. The idea that you can is BS! It's not always easy to write monthly but I've grown to love the writing and I love my clients know my kid's names. The truth is, people are afraid to share some of themselves, afraid to write ("What will I write about?") and afraid of rejection. GET OVER IT and go put a dent in the universe.
Best Wishes - Josh Mettle
- Dennis MartinThe Martin Lending Group
- Doug JonesMortgage Magic
- Chuck PopeBayside Financial
When I first came into the mortgage business a long-time friend and mentor said that anyone who worked with me in the past was now a great resource for new business. He said that, “it will serve you well to stay in front of them.” He reminded me that, “people have too many other options at their fingertips and it is easy to forget about you or not even consider you if you have lost contact.” He told me that a newsletter was, “a great way for them to see your face. Some will even sit it on their coffee table for an extended time because they don’t want to throw it away.” I started using the company he was then using. Later in favor of greater quality of product and upgrading the impression my newsletters made, I switched to Exodus Marketing. I am truly glad I did and this note is to thank you for all the great impressions your newsletters have made for me. People over the years have remarked about articles that I realize many actually read it. Early on I had a customer call me up and ask me a question about car insurance. I said why would you ask me about that? He said, “your article on Homeowners Insurance was so good that I thought you would surely know about car insurance too.” That is when I also realized that I better read the Newsletter too and have always sent myself a copy. I use your "Personalization Assistance Service" and personalize the last page of every issue. I feel this is a way to include content that is important or even personal to me that I want my customers to see. This helps people to get to know me better too. I have often been tardy in getting that copy to you and have appreciated your understanding and the extra service you guys provide. Rob in typesetting has been a lot of help with this and he is a man of great patience. He is a good reflection on your company and I have always appreciated the “Extra Mile” attitude towards customer service from everyone at Exodus Marketing! Thanks again for making me look good!
- Adriana PerciballiCastle Rock Mortgage
Hi Keith, With the holiday season upon us it seemed like a fitting time to send a BIG thank you to you and Exodus Marketing for all you do! You always go out of your way to make my mortgage marketing convenient which as you already know is a great asset! You are always available and willing to assist as well as Rod in typesetting. The newsletters and content are as professional as you and Exodus and couldn’t ask for anything more! Warmest Regards, Adriana Perciballi President - MLO ID # 64552 Castle Rock Mortgage, Inc.
- Cole UnderwoodThe Underwood Group
I began using Exodus Marketing several years ago primarily because of the ease of use. The mailing goes out every month and I am not spending my valuable time on it. I continue to use it because over time I have had several comments from clients that say they look forward to receiving it and find the content informational and often helpful. I am a man of few words but think you guys are the best!!!
- Yancy MartinsonResidential Pacific Mortgage
Several years ago I started a newsletter with the help of a friend. It turned out to take up more time than I anticipated and frankly became a pain in the you-know-what. So I went out looking for a source to help me with this task and take a little pressure off me so I could focus on originating and my clients. The results were not good to say the least. I couldn’t find a source that focused on my industry and what I did. That was until an associate referred me to Exodus. 7 plus years later I’m just as impressed as I was on day one. They take the hassle out creating a newsletter and write about real estate and mortgage lending related topics. Keith along with their customer service team are always ready to assist, but the star of their team is Rod in editing. I can’t tell you how many times Rod has been there for me. Also, the feedback I get from clients is great. This thing has paid for itself over and over with the amount of calls and referrals this type of mortgage marketing creates. Exodus is one of my top referral resources that keeps me in touch with my clients on a regular basis and that means a lot to me and my bank account. Thank you Exodus everything!
- Mike HendersonEmery Financial a Division lf JW Bradley
For many years I neglected sending a monthly newsletter to my client list even though I knew it is one of the most important forms of mortgage marketing. Then, at an office sales meeting, a co-worker mentioned Exodus Marketing’s newsletter service. I gave Keith a call and in one day I had my database uploaded to their system and my first newsletter created. As a busy loan officer and product manager, their service of helping you with crafting the personal section of the newsletter is crucial. Beyond the great personalization, what they come up with to fill the rest of the newsletter is very good and I’m glad to have my name attached to it. I would definitely recommend their service!
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